Media Skills Training Courses
Our Media Training courses are designed to provide you with the essential skills, knowledge and techniques required to give confident and successful media interviews.
Speaking to the media has become far more common in recent years for people from all types of companies and organisations. Whether it's talking to the press over the telephone, chatting face to face with a journalist or being interviewed on the radio or television it's imperative that your organisation is presented in a professional manner.
However, if you are inexperienced, the prospect of being faced with a media interview can be rather daunting and even intimidating. And the results can sometimes be disastrous. But it doesn't have to be like that.
Essential Media Training - our 2 day courses in London & Birmingham
This highly practical two day course is ideal for you if you haven’t given media interviews before or if you've had some interviews in the past but felt that they haven’t gone as well as they would have liked. It is also suitable if you are used to the occasional media interview but now have to appear more frequently on radio or television.
During the two days you will learn how to fully prepare for the interview, deal with difficult questions, get your message across successfully and present yourself effectively on radio and television and other types of media.
Complete the course and see the results for yourself
Attend one of our media training courses and we guarantee that you will be able to handle media interviews more professionally.
You will be able to ...
- Understand the media and how to manage them effectively
- Learn how to fully prepare for your media interviews
- Learn how to get your key messages across clearly
- Speak with greater confidence and influence when talking to the media
- Learn how to think on your feet and deal with awkward questions
- Convey a more professional style when appearing on radio or TV/Camera
Media Skills Training - day 1 outline
Introduction
- Personal introductions and expectations of the course
Interview Practice
- A short introductory interview with initial feedback on how you come across
Speaking with greater confidence when talking to the media
- Techniques to help control nervous energy
- Developing a confident and more interesting voice
Preparing for the media
- Knowing your audience
- Creating your own personal profile (background information on business / company etc)
- Understanding the interviewer's perspective
Establishing your key message
- Identifying your key message and shaping your approach/argument
- Creating a memorable sound-bite
- Prepare your key message and 3 sound-bites on a given subject
Interview practice
- Individual interview applying techniques developed
- Review of interview
Dealing with questions
- Managing the interviewer's expectations
- Learning how to think on your feet and stay calm when under pressure
- Learning how to avoid journalist 'traps' or 'trick' questions
- Dealing with difficult questions - and how to keep "on message"
Managing different types of Interview
- Print journalist interview
- Telephone or face-to-face interviews
Interview practice
- Preparing questions for a difficult interview
- Individual interview delivery
- Review of interview
Media Skills Training - day 2 outline
Review
- Recap on day one and identifying targets for Day Two
Developing greater influence when speaking on the radio
- Understanding how the non verbal elements of the voice convey powerful meanings
- Developing a range of expressive vocal qualities to help influence your message
Managing the radio interview effectively
- Speaking clearly on the radio - using a microphone and/or on the telephone
- Managing the challenges of a 'live' interview
- Getting the most out of your time 'on air'
Interview practice
- Preparing for a radio interview
- Individual interview delivery
- Review of interview
Using body language effectively for TV / Camera interviews
- Using eye contact and facial energy to help enhance your impact
- Learning how to use gesture effectively on camera
- Combining voice and body language to help communicate a powerful message
- What to wear/not to wear etc - clothes, jewellery, make-up etc
Managing the TV interview effectively
- Understanding the different types of TV interview formats. (1 to 1, Panel Interview, remote interview, press conference etc)
- Dealing with different types of questions and how present a positive response
- Getting your message across effectively in a restricted time
Working with different types of Internet Media
- Understanding different types of Internet Media and their challenges (teleconferencing, video conference, web cams etc)
- Thinking on your feet and dealing with questions/interruptions etc
Interview practice
- Preparing for a TV/Internet interview
- Individual interview delivery
- Review of interview
Evaluation
- Personal action plans
- End of course feedback forms
The learning doesn't end when the course ends
|
During the workshop you'll receive a manual full of practical tips and further information to help you consolidate what you have just gained from the course. |
|
At the end of the workshop you'll complete a personal action plan with input from the course tutor, to help you continue to develop you skills back in the office. |
|
We also offer a free Followup Service by email for 3 months following the course. During this time, if you have questions you'd like to ask about a forthcoming media interview simply email us and we'll do our best to help. |
Public Courses Schedule
Our advanced level public training courses take place throughout the year in London and Birmingham .
* Please note that the dates quoted in the calendar below are the start dates of each 2-day Media Skills course.
To book a place on one of these courses just click on the appropriate course start date and you'll be taken to our online booking page.
(If there are no course dates listed immediately above please click here.)
You can try us out with no risk to yourself
As we are confident that you will really benefit from the workshop, we are willing to offer you a Money Back GUARANTEE.
If having completed the public workshop, you can honestly say that you have haven't benefited from attending, just let us know in writing within 7 days of the course, along with your reasons why and we'll refund your money in full.
(Offer is limited to one refund per company.)
Want to take the next step and book your place?
Why not take the next step today and book your place on one of our public workshops.
Our two-day public courses are competitively priced
at £747 + VAT (£896.40 including VAT) per delegate, which includes refreshments and a sandwich lunch each day.

To book your place, simply click here and you'll be taken to our online booking system.
Or call us on +44 (0)8456 444 150 or e-mail us at public@skillstudio.co.uk and we can email you a booking form out to you in MS Word format.
Further questions before making a decision?
If there's anything else you'd like to ask, we'd be more than happy to answer them via telephone or email. So get in touch today.
Telephone:- +44 (0)8456 444 150
Email:- public@skillstudio.co.uk
Like a copy of our course brochure?
You can download our course brochure in Adobe Acrobat format (PDF) by clicking on the small picture on the right.
If you havent got an Adobe Acrobat viewer on your computer, you can download it (for free) by clicking here.
If you'd prefer us to email or post you you a copy of the brochure, please get in touch and we'll send it on to you by return.
Call us on +44 (0)8456 444 150
or email us at: public@skillstudio.co.uk
Interested in some in-house training?
Our in-company two-day media training course (anywhere in the UK and Europe) costs from just £2890 + VAT and expenses for up to 8 delegates.
Call us on +44 (0)8456 444 150 or email us at inhouse@skillstudio.co.uk to check availability and to discuss things further.
And please remember, our in-house media training courses can be tailored to your specific requirements.
Got some colleagues who might be interested?
If you have some friends or colleagues who might want to improve their presenting or public speaking skills, then click here to let them know about us
So if you to deliver media interviews more professionally ...
We know we can help you:-
- Build up your confidence
- Deliver a clear and succinct message
- Answer even difficult probing questions professionally ...
- Enhance your organisation's reputation in the media
Get in touch today:-
If you'd like to make a booking; got some questions you'd like to ask; or want to discuss the course in more detail with one of our trainers.
Call us on +44 (0)8456 444 150
or email us at: public@skillstudio.co.uk
Speak to you soon.
Other Training Available from Skillstudio
Have a look at our various training options by clicking on one of the 3 training options below:-
|
|||













